近年来居民健康意识正持续觉醒,跑步运动凭借其低门槛与高灵活性,已成为全球参与规模最大的大众体育项目之一。中国跑步人群数量于2025年突破1.39亿,叠加马拉松热潮与健身政策双重驱动,跑步鞋行业正迎来需求端结构性扩张。为精准捕捉行业演进脉络,解码产品创新与市场竞争的核心逻辑,助力企业把握产业跃迁机遇、应对技术规范与ESG治理带来的全球性挑战,沙利文正式发布《2026年全球及中国跑步鞋行业独立研究报告》。报告围绕宏观发展环境、市场规模量化、产业竞争格局及前沿趋势洞察等维度展开系统分析,旨在为行业参与者、投资机构及从业者提供权威、专业的战略参考。
In recent years, public health awareness has been steadily rising. Running, with its low barrier to entry and high flexibility, has become one of the most popular mass-participation sports worldwide. In China, the number of runners exceeded 139 million in 2025. Driven by both the marathon boom and national fitness policies, the running shoe industry is now experiencing structural expansion on the demand side. To accurately capture the industry's evolution, decode the core logic of product innovation and market competition, and help enterprises seize opportunities for industrial transformation while addressing global challenges such as technical regulations and ESG governance, Frost & Sullivan officially releases the 2026 Global and China Running Shoes Industry Independent Research Report. The report provides a systematic analysis covering the macro development environment, market size quantification, competitive landscape, and emerging trends, aiming to offer authoritative and professional strategic references for industry participants, investors, and practitioners.
如果您对全球及中国跑步鞋行业相关领域有进一步的研究需求,请联系我们:
沙利文 刘先生
E-mail: gary.liu@frostchina.com

