沙利文发布《中国零售SaaS行业研究报告》
Frost & Sullivan Releases the "China Retail SaaS Industry Research Report"
随着中国零售行业进入全渠道、即时零售与数据智能驱动的新阶段，零售SaaS正从收银、进销存等单点工具，升级为覆盖门店、订单、库存、会员、供应链、支付与数据分析的全链路经营平台。弗若斯特沙利文持续关注中国零售SaaS行业发展，正式发布《中国零售SaaS行业研究报告》。
报告指出，中国零售SaaS行业仍处于加速渗透与结构升级阶段。以科脉、思迅、乐檬等为代表的服务商，在业态覆盖、产品架构、全渠道能力、AI应用及本地化服务等方面各具特色，共同推动行业从传统ERP和门店信息化工具，迈向云原生、平台化、智能化的新阶段。展望未来，零售SaaS将持续成为零售企业提升经营效率、优化用户运营、强化供应链协同和承接即时零售需求的重要数字基础设施。
As China’s retail industry enters a new stage driven by omnichannel operations, instant retail, and data intelligence, retail SaaS is evolving from single-point tools such as cashier systems and inventory management into full-chain operating platforms covering stores, orders, inventory, membership, supply chain, payment, and data analytics. Frost & Sullivan has continued to monitor the development of China’s retail SaaS industry and officially released the "China Retail SaaS Industry Research Report."
The report indicates that China’s retail SaaS industry remains in a stage of accelerated penetration and structural upgrading. Service providers represented by KMTECH, SIXUN and LEMON demonstrate differentiated strengths in business format coverage, product architecture, omnichannel capabilities, AI applications, and localized services, jointly driving the industry from traditional ERP and store informatization tools toward a cloud-native, platform-based, and intelligent stage. Looking ahead, retail SaaS will continue to serve as an important digital infrastructure for retailers to improve operating efficiency, optimize user engagement, strengthen supply chain collaboration, and meet the growing demand for instant retail.
如果您对中国零售SaaS市场有进一步的研究需求，请联系我们：
沙利文 李女士
E-mail: Anne.Li@frostchina.com
