In recent years, small and medium-sized enterprises (SMEs) have shown a development trend of 'both quantity and quality improvement'. Private enterprises mainly composed of SMEs have risen to become China's largest foreign trade operator, contributing more than half to foreign trade growth, making significant contributions to economic and social development. China is the world's largest consumer market and has a natural attraction for global investors. However, consumer-oriented small and micro enterprises possess 'non-standard' characteristics that make it difficult for traditional financial services to meet their financing needs. To accelerate the construction of a favorable financing ecosystem for SMEs, relevant Chinese government departments have introduced a number of policies to promote the high-quality development of SMEs.
As the revenue-sharing financing model emerges, the diversification of financing channels, the personalization of financing products, and the advancement of fintech will provide consumer enterprises with more financing options and opportunities. This will improve financing efficiency, reduce financing costs, and meet financing needs. The number and scale of financing entities for consumer enterprises are expected to further expand, and the financing environment is also set to warm up.
Frost & Sullivan, in collaboration with LeadLeo, officially released the 'White Paper on Financing Development and Outlook of Chinese Consumer Enterprises 2023'. It interprets the current financing situation and pain points of small and micro consumer enterprises in China from an industry perspective, and explores how technological innovation can empower the development of the capital market.

