Service Overview
Frost & Sullivan can offer independent effect monitoring based on your monitoring keywords, target platform, and monitoring period, and generate monitoring reports as needed, supporting you in verifying effects, conducting work reviews, and delivering internal reports.
Frost & Sullivan can conduct independent monitoring around the keywords, platform, and period agreed upon with your service provider, providing additional results beyond the service provider's report, helping you verify effect feedback, discuss specific performance, and provide references for periodic service acceptance.
Frost & Sullivan can conduct independent effect monitoring and provide reports according to the needs of your internal marketing team, helping your team understand relevant performance and providing references for work reviews, internal reports, and periodic outcome evaluations.
We welcome you to contact Frost & Sullivan regarding your monitoring needs.
This service focuses on independent effect monitoring and report delivery; it does not participate in the formulation or execution of GEO optimization plans.
Monitoring Scope
Frost & Sullivan will determine the applicable monitoring dimensions and report format based on your priorities.
| Monitoring Dimensions | Core Indicators | Delivered Value |
|---|---|---|
| 01Mentioned | Non-mentioning rate, overall mention rate, single question mention rate | Has AI mentioned me? What is the mention frequency? |
| 02Ranking | First recommendation rate, Top 3 proportion, median device-level ranking | Which position is I ranked in? Is I the first recommended? |
| 03Product Cards | Product card pop-up rate | When will the purchase link appear? |
| 04Source Citations | Number of citations, domain distribution of cited links, proportion of own domains | What information does AI use to provide answers? |
| 05Emotional Tendency | Positive/Neutral/Negative proportions, list of negative samples | Is the mention positive or negative? |
| 06Competition Voice SoV | Brand voice share, competitor comparison matrix, attack-and-defense changes | How have brand and competitor voice shares changed compared to last period? |
The specific monitoring items and statistical formats will be confirmed with you before the service begins.
Monitoring Approach
Confirm keywords or questions, target platform, scope of use, monitoring time, and frequency with you, so that the results correspond to a clear monitoring scope.
Determine the appropriate sampling method based on the target platform, and explain the arrangements for devices, accounts, and conversations in the plan to facilitate understanding of the result acquisition conditions.
Retain the original answer, sampling time, and available screenshots or citation links as agreed, providing a record basis for later reference.
Explain the definition of indicators, number of valid records, and aggregation method in the report, and provide necessary explanations for factors affecting the understanding of results.
Service Process
Please provide the keywords or questions to be monitored, target platform, and start/end time of monitoring.
Frost & Sullivan will confirm the monitoring frequency, content format, and report delivery arrangements with you.
Frost & Sullivan will perform monitoring within the agreed range and record the corresponding answers and related results.
Summarize the results according to your needs and provide reports in the agreed time and format.
"Monitoring keywords/questions" can correspond to keywords or specific questions that external service providers or internal teams focus on during optimization.
Reports & Deliverables
Track the visibility, pure mention rate, SoV, citations, and emotional performance of a brand on DouBao, DeepSeek, Qianwen AI, Tencent Yuanbao, Kimi, and Baidu Wenxin.
Visibility Index
25/100AI Pure Mention Rate
0%SoV Share
0%Citation Rate
98%Which well-known chain brands are active in XX in China currently?
Top · Qianwen AIWhich of the common XX chain stores in malls have good reputations?
To be optimized · Tencent YuanbaoI want to eat XX but don't know which brand to choose. Are there any recommendations?
MonitoredPlatform Coverage
6 AI platforms: DouBao, DeepSeek, Qianwen AI, Tencent Yuanbao, Kimi, Baidu Wenxin
Core Indicators
Visibility 25/100, AI pure mention rate 0%, SoV 0%
Platform Judgment
Qianwen AI performs relatively well; Tencent Yuanbao can be the focus of the next optimization round.
List keywords, platform, period, and monitoring format to help you align with service agreements or internal goals.
Organize results by keywords, platform, etc., to help you quickly understand performance during the monitoring period.
Attach typical answers, screenshots, or citation links as agreed to support you in checking and verifying results.
Frost & Sullivan can organize relevant monitoring results based on your service agreements or internal goals, providing references for effect communication and evaluation in different scenarios.
Verify supplier feedback and compare with the monitoring results within the agreed scope.
Support effect communication during the collaboration period and provide relevant record references.
Provide materials for periodic service acceptance under agreed conditions.
Understand the performance of the team's optimization work within the agreed monitoring scope.
Support periodic work review and sort out monitoring results and specific records.
Provide material support for internal reports and outcome evaluation.
The monitoring report provides references within the agreed scope; service effectiveness or internal outcome evaluation must be combined with corresponding agreements and goals.
FAQ
GEO refers to generative engine optimization, focusing on the presentation of brands in AI responses. This service independently monitors brand mentions, recommendation positions, related expressions, citation sources, and competitor performance, providing evaluation references without participating in optimization execution.
Domestic platforms support DeepSeek, DouBao, Kimi, Tencent Yuanbao, Tongyijianwen, and Wenxin Yiren. Among them, DeepSeek, DouBao, Tencent Yuanbao, and Tongyijianwen have independent mobile computing, with a total of 10 monitoring entries selected in China.
overseas platforms support ChatGPT, Perplexity, Google Gemini, Grok, and Microsoft Copilot.
The billing standards for domestic computer, domestic mobile, and overseas platforms are different. Different entries are sampled separately, and the specific monitoring scope and billing standards will be confirmed before the service begins.
One question, one monitoring entry, one independent testing device, and one new conversation constitute one sampling. The historical conversation context is not reused throughout, and memory functions are disabled according to platform support.
Results are calculated based on valid samplings, distinguishing between questions containing brand names and those without, as well as "mention" and "recommendation". The results reflect performance under the agreed testing conditions, but do not represent the experience of all users.
For the same question and monitoring entry, using 1 device per round only yields 1 answer; using 10 independent devices and accounts yields 10 answers to observe whether brand performance is consistent. More devices help reduce the randomness of a single answer.
Yes. Both parties should confirm the competitor scope in advance, and compare brand and competitor performance under the same question, entry, schedule, and statistical format.
Sampling frequency and monitoring period are agreed upon before the service begins. Under fixed configuration:
Monthly planned sampling volume = Number of questions × Number of monitoring entries × Number of devices per round × Number of rounds per day × Number of monitoring days.
An improved indicator indicates improved performance under the agreed conditions, but it may also be affected by platform updates or external information changes, and cannot be directly attributed to the supplier or optimization team. The report can support effect verification, but whether it meets standards requires judgment based on the pre-agreed acceptance criteria.
If the time runs out, there is no response, or the answer is empty, the sampling will be redone automatically. Retries within 3 times at the same sampling point are not charged. If still failed, it is marked as invalid sampling and not counted, and not counted as "brand not mentioned". The report will indicate the actual number of valid samplings.
Customers can verify your GEO monitoring needs through the original answer, time, screenshots, or conversation link provided.
You can inform us of the keywords you are concerned about, target platform, and monitoring period, and Frost & Sullivan will further discuss the monitoring scope and report arrangements according to your needs.
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