沙利文发布《汽车座椅安全系统及安全带提醒装置市场研究报告》
Frost & Sullivan Releases the " Market Research Report on Automotive Seat Safety Systems and Seat Belt Reminder Industry"
本报告围绕汽车座椅安全系统及安全带提醒装置（SBR）的定义、发展历程、市场规模、驱动因素、发展趋势、竞争格局及进入壁垒进行系统研究。汽车座椅安全系统已由以座椅骨架、安全带等机械结构为核心的传统被动安全部件，逐步向融合约束保护、结构吸能、乘员监测与智能提醒的系统级安全解决方案演进，并日益与整车电子电气架构、智能座舱及乘员监测系统深度协同。法规及安全评级体系持续升级、新能源汽车渗透率提升、消费者安全意识增强以及关键零部件成熟，是推动行业发展的主要因素。
2025年全球及中国SBR市场规模分别达到人民币36.9亿元和12.7亿元，预计2030年将进一步增长至人民币69.5亿元和24.6亿元，其中新能源汽车相关需求将成为核心增量来源。未来，SBR将由前排向全排座椅拓展，并逐步与OMS、气囊、预紧限力及座舱域控制系统联动，向智能化、软件化及平台化方向发展。同时，行业在技术、客户资源、资金及品牌等方面具有较高进入壁垒，具备系统集成、验证能力及长期主机厂合作经验的头部供应商将保持较强竞争优势。
This report provides a systematic overview of the automotive seat safety system and seat belt reminder (“SBR”) markets, covering their definitions, development history, market size, growth drivers, future trends, competitive landscape and entry barriers. Automotive seat safety systems have evolved from conventional passive safety components centered on mechanical structures, such as seat frames and seat belts, toward integrated system-level safety solutions combining occupant restraint, impact energy absorption, occupant monitoring and intelligent reminder functions. They are also becoming increasingly integrated with vehicle electronic and electrical architectures, intelligent cockpits and occupant monitoring systems. Key market drivers include increasingly stringent regulations and safety assessment standards, rising penetration of new energy vehicles, growing consumer awareness of automotive safety, and the increasing maturity of key components. In 2025, the global and China SBR markets reached RMB3.69 billion and RMB1.27 billion, respectively, and are expected to further increase to RMB6.95 billion and RMB2.46 billion by 2030, with demand from new energy vehicles serving as a key source of incremental growth. Going forward, SBR systems are expected to expand from front-seat applications to all seating positions and become increasingly integrated with OMS, airbags, pretensioning and load-limiting systems, and cockpit domain controllers, driving the industry toward greater intelligence, software integration and platform-based development. Meanwhile, relatively high barriers in technology, customer resources, capital and brand reputation are expected to support the competitive advantages of leading suppliers with strong system integration capabilities, validation expertise and long-standing relationships with OEMs.
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沙利文 杨女士
E-mail: shelly.yang@frostchina.com
