The maternal and infant consumer market, which focuses on infants, young children, and pregnant women, consists of the consumption of goods and services by women during pregnancy and childbirth and children aged 0-14. Driven by various factors such as rising consumption levels, increased purchasing intentions, and an increase in product and service offerings, the scale of the maternal and infant consumer market in China has risen from 3.2 trillion yuan in 2020 to 3.9 trillion yuan by 2024. Producers of maternal and infant goods mainly earn revenue from selling to end consumers, including offline maternal and infant specialty stores, supermarkets, other offline channels, and online channels. Frost & Sullivan (Frost & Sullivan, abbreviated as 'Frost & Sullivan') has long been concerned about the maternal and infant industry and hereby releases the '2024 Independent Market Research Report on China's Maternal and Infant Chain Retail Industry'.
Frost & Sullivan releases '2024 Independent Market Study on China's Maternal and Infant Chain Retail Industry'
Frost & Sullivan releases '2024 Independent Market Study on China's Maternal and Infant Chain Retail Industry'

