Against the backdrop of rising consumer confidence and steady growth in disposable income, the trends of consumers pursuing better living standards and consumption upgrading have become increasingly pronounced. Meanwhile, consumers’ awareness of skincare products has been continuously enhanced, with the significance of product safety, efficacy and technological content further elevated. A combination of diverse driving forces has propelled the market to achieve sustained development toward quality improvement and volume expansion.
Driven by consumers’ growing preference for natural and healthy skincare ingredients, the domestic skincare market has seen a marked rise in cultural recognition of concepts such as “naturally-sourced” and “herbal skincare”, fueling the accelerated development of the plant-based skincare sector. Currently, China is stepping up efforts in the development and registration of plant-derived cosmetic raw materials, which provides robust support for the advancement of plant-based skincare. By integrating modern biotechnology, plant-based skincare products will unlock broader development prospects in terms of mild ingredient formulation, stable active ingredient delivery and efficacy enhancement.
Rose-based skincare products have now emerged as a vital segment of the plant-based skincare market. At present, a wide variety of rose species are used in cosmetics, coupled with diverse major active ingredients, forming a comprehensive product matrix that caters to multiple application scenarios. An analysis of key players in the current rose-based skincare market reveals the richness of market formats as well as the characteristics of differentiated development among brands.

