Frost & Sullivan awards Little Fairy Stew 'Leadership in Chinese Fresh Bird's Nest Soup Industry'

Awarded by Frost & SullivanBeijing Xiaoxian Stewed Biological Technology Co., Ltd.

"China's Congee Bird's Nest Industry Leadership Award"

Dr. Wang Xin, Global Partner and Chairman of Frost & Sullivan Greater China, and Wu Gang, Chief Producer of 'Great Brands', jointly presented awards to Zhou Jing, Vice President of Beijing Little Fairy Stewed Biotechnology Co., Ltd.

In 2015, Xiao Xian Duan independently designed and developed a fresh stewing technique, pioneering the category of fresh stewed bird's nest. Aiming at the pain points of families who stew bird's nest for nourishment, Xiao Xian Duan provides users with a fresh, nutritious, and convenient nourishing experience. As a leader in the industry and a benchmark of quality, Xiao Xian Duan's fresh bird's nest has won widespread recognition and praise at home and abroad for its excellent quality and innovative spirit. In 2018 and 2019, Xiao Xian Duan's fresh bird's nest received the 'Annual Most Valuable Innovation Award' and 'Annual Most Popular Product Award' from the China Bird's Nest Industry Committee, helping Chinese nourishing brands achieve modern breakthroughs. Since 2018, Xiao Xian Duan's fresh bird's nest has won the World Food Quality Award for six consecutive years, aligning Chinese nourishing culture with the world. In July 2022, Xiao Xian Duan created China's high-end bird's nest banquet, using bird's nest as a carrier to integrate nourishing health culture, gourmet culture, and modern art design, and in collaboration with Michelin restaurants, presented a new luxurious Chinese nourishing health lifestyle, promoting fresh stewed bird's nest as a new choice for nourishing lifestyles. Xiao Xian Duan adheres to the brand spirit of 'nourishing life, truest and purest', always committed to the modern development of bird's nest and Chinese nourishment.

According to Frost & Sullivan data from 2017 to 2023, Xiaoxian Dandan has achieved leading national sales of fresh-s stewed bird's nest for seven consecutive years. Additionally, since 2019, Xiaoxian Dandan has launched quarterly empty bottle recycling activities, which have been successfully held for 15 seasons so far. Over 85,000 users have participated in the recycling campaign, recovering approximately 3.82 million empty bottles. To deepen the effect of ecological protection, Xiaoxian Dandan only uses traceable bird's nest produced by official compliant registered bird houses, signs environmental protection agreements with local partners, and actively cooperates with bird farmers, sharing sustainable development concepts and experiences. Xiaoxian Dandan not only brings nourishment and care to users with fresh-s stewed bird's nest but also joins hands with them to nourish the Earth's home. Adhering to the sustainable development concept of 'nourishing forever, coexisting with all things,' it safeguards the brand's vitality by coexisting with environmental vitality.

In November 2019, XiaoXianDun took the lead in establishing a factory with a fresh-s stewed bird's nest convenience food SC production license, marking the official establishment of fresh-s stewed bird's nest production standards that differ from the canned instant bird's nest products. In June 2021, the XiaoXianDun Fresh-S stewed Bird's Nest Scientific Research Fund was established and the Academic Expert Committee for Fresh-S stewed Bird's Nest was formed, dedicated to gathering scientific research strength to assist in the high-quality development of the Chinese nourishing industry. In August 2021, XiaoXianDun took the lead in releasing group standards for 'Good Manufacturing Practice for Fresh-S stewed Bird's Nest' and 'Quality Requirements for Fresh-S stewed Bird's Nest', further promoting the standardization process of the fresh-s stewed bird's nest industry. In 2024, XiaoXianDun joined hands with five international associations and experts to take the lead in drafting the world's first standard for 'Classification of Bird's Nest Origin Grades'. Through high-quality origins, high-quality bird's nests, high-quality raw materials, and high-quality craftsmanship, it aims to bring consumers high-quality bird's nests and promote the high-quality development of the bird's nest industry.