Important Call for Applications | Application Period for China GEO Marketing Ecosystem Map 2026 Has Beginned!

Important Call for Applications | Application Period for China GEO Marketing Ecosystem Map 2026 Has Beginned!

2026/10/09

重磅征集 | 中国GEO营销生态图谱2026申报开启!
As generative AI rapidly reshapes information retrieval and consumer decision-making processes, the channels through which users obtain information about brands and products are gradually expanding from traditional search engines to generative AI platforms. In this context,Generative Engine Optimization(known as "GEO") is evolving from a standalone content optimization tool into a systematic ecosystem that connects brand awareness monitoring, user intent analysis, content creation and optimization, and omnichannel information dissemination.
To systematically organize the GEO ecosystem in China, LeadLeo Research Institute has gathered high-quality technologies, products, services, professional content, data resources, media channels, and practical achievements in the GEO field. This initiative aims to continuously improve the industry classification system and supply-demand matching mechanism. The China Advertising Association has organized the "China GEO Marketing Ecosystem Map 2026" collection project, and Frost & Sullivan provides intellectual support.
This collection will primarily base on the core business, resource capabilities, and functional positioning of enterprises or institutions within the GEO ecosystem. It will cover three main categories: large model and AI answer platforms, GEO service and technology providers, and content and information sources. The "China GEO Marketing Ecosystem Map 2026" will be compiled to have authority, professionalism, practicality, and industry guidance value. It will help brands accurately identify the capabilities and applicable scenarios of different ecosystem participants, reduce cooperation screening and trial costs, and promote the standardization, professionalism, and high-quality development of the GEO marketing field in China.

1. Participation Requirements

(1) Basic Requirements

Participants must be legally registered enterprises/institutions with no negative business records;

Their main business should match the specific track of the map, and they should have at least one year of service/operational experience in that track;

They must provide real and complete supporting materials related to their main business (ensuring traceable information for map verification);

Each enterprise must apply for the corresponding track based on its most core main business.

(2) Submission Materials

Electronic materials must be submitted, including but not limited to:

· Business license/institutional registration proof;

· Enterprise/product logo;

· Company introduction and core team overview;

· Explanation of main business and corresponding niche tracks;

· Annual revenue scale, major partners, and main operating areas;

· Typical cases, etc.

(Note: The above content is required for the selection process; the actual presentation shall follow the map display)

2. Participation Value

  • Authoritative Exposure: The names of enterprises/institutions, brand logos, and core businesses may be included in the "China GEO Marketing Ecosystem Map 2026" according to the corresponding ecosystem type, and promoted through relevant channels.

  • Resource Connection: Selected enterprises or institutions may participate in brand demand matching, special salons, and industry exchange activities, connecting brands and related ecosystem partners.

  • Case Promotion: Excellent products, research results, and typical cases may be promoted as outstanding industry practices.

3. Participation Method

(1) Collection Phase

September 30 - October 15

(2) Application via QR code: Long-press to recognize the following QR code and fill out online

(3) Application Guidelines
Each enterprise or institution can choose up to one ecosystem type for application. It is recommended to select the type that best represents its core business or resource capabilities;
  • Submitted materials must be true and valid. Incomplete information or false applications will affect the selection results or disqualify applicants;
  • Submitting an application means the applicant authorizes the China Advertising Association to use the submitted information in the map and related content for industry analysis, content publication, and display;
  • Submission does not guarantee automatic selection. The final classification and inclusion results of the map shall be based on the officially released version.

Please submit your materials through the application portalas soon as possibleto jointly create the "China GEO Marketing Ecosystem Map 2026", seize new opportunities for brand awareness and growth in the generative AI era, and build a standardized and trustworthy GEO industry ecosystem.


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重磅征集 | 中国GEO营销生态图谱2026申报开启!