MEDIA CENTER
MEDIA CENTER
For media cooperation, please contact
PR@frostchina.com
Rachel.zhang@frostchina.com
引证要求
COMPANY NEWS
2026/03/24
Public Notice on Our Company's Active Response to Implementing the Regulatory Requirements of the National Administration for Market Regulation on Advertising Citing, and Complying with Compliance Operations
Public Notice on Our Company's Active Response to Implementing the Regulatory Requirements of the National Administration for Market Regulation on Advertising Citing, and Complying with Compliance Operations
Regarding our company's active response to and implementation of the regulatory requirements related to advertising citations by the State Administration for Market Regulation , Public Notice on Complying with Compliance Operations
Recently, our company has noticed that the Advertising Supervision Department of the State Administration for Market Regulation has carried out a preliminary public solicitation for the 'Advertising Citation Content Enforcement Guidelines (Draft for Soliciting Opinions)' regarding the supervision and management of advertising citations. Recently, it has released a document to the public on strengthening Notice on the Supervision of Promotional Language in Advertising In response to the successive notice, opinion, and detailed rules issued by regulatory authorities, our company actively responds to the policy guidance direction of the regulatory departments and has implemented a number of specific optimization and enhancement measures. The company management hereby synchronously discloses the relevant internal resolutions and progress as follows:
1. Our company has already implemented internal policies for service categories closely related to the Advertising Attribution Content Enforcement Guidelines, such as For the "Market Positioning Statement" and "White Paper" businesses, all employees have received systematic and in-depth training and education to ensure that they are aware of the risks associated with advertising citation content regulation in future operations. / Brand owner needs, with clear identification and reasonable guidance.
2, Our company has recently signed or is in the process of signing project A comprehensive review has been conducted , And initiate review of compliance matters. For projects that may trigger advertising citation content risks, work with the customer / Brand owners communicate fully and resolve issues in a timely manner. Standardize the dissemination and citation of related content. Ensure compliance with the latest regulatory opinion requirements.
Our company commits to strictly adhering to the advertising compliance baseline from today onwards, resolutely responding to and implementing the opinions and notices of regulatory authorities. At the same time, we sincerely accept supervision from all sectors of society to jointly maintain a harmonious and fair market consumption environment.
Frost & Sullivan
2026 year 3 month 2 4 day
广告监管
合规经营

Related Recommendations
中国广告协会指导、沙利文启动《2026年中国GEO行业发展白皮书》,诚邀企业共树中国GEO行业可信标杆正式启动 | 2026年中国AI Agent(智能体)最佳实践应用榜单征集全球产品创新指数系列研究丨从配件到中枢,反重力技术重构净水底层逻辑青年洞察遇见产业未来,2026第四届全国大学生预见未来行研大赛圆满收官!Cooperation Invitation | Frost & Sullivan is about to release the 'Global Synthetic Biology and Biofabrication Industry Development White Paper (2026)'沙利文:钻针非AI算力最大瓶颈,却是关键隐性卡点合作邀请函 | 沙利文即将发布《2026医美注射类产品白皮书》沙利文高管:钠离子电池与锂电,是结构性互补而非颠覆替代合作邀请函 | 沙利文即将发布《2026全球ECM行业白皮书》沙利文受邀出席2026中国食品药品医疗器械化妆品新质生产力和高质量发展大会,分享818号令对mRNA行业的影响
联系我们
业务咨询热线
(021)54075836

扫码关注官方微信公众号
返回顶部
联系我们
×
×
