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2022year12month12In the afternoon, Frost & SullivanFrost & SullivanFrost & Sullivan, referred to below as 'Frost & Sullivan', and Shanghai Fudan Fuhua Technology Co., Ltd. (hereinafter referred to as 'Fudan Fuhua') held a strategic cooperation negotiation meeting and signing ceremony at the headquarters of Fudan Fuhua.
Dr. Wang Xin, Global Partner and President of Frost & Sullivan Greater China, and Chu Jianping, Secretary of the Party Committee and Chairman of Fudan Fuhua, witnessed the signing and delivered a speech. Frost & Sullivan Greater China Partner and LeadLeoCEOYang Xiaocheng Zhou Chi Hao, a member of the Party Committee, Deputy General Manager, and Financial Director of Fudan Fuhua, signed the strategic cooperation agreement on behalf of both parties.
At the meeting, Wang Chenhui, Managing Partner and Executive Vice President of Frost & Sullivan Greater China, and Shen Min, Member of the Party Committee and Secretary to the Board of Directors of Fudan Fuhua, respectively introduced the specific situations of both companies. The two sides engaged in active and in-depth exchanges on this cooperation. The meeting was chaired by Zhuang Yue, Deputy Secretary of the Party Committee and Deputy General Manager of Fudan Fuhua.

According to the agreement, both parties will go forward with comprehensive empowerment of listed companies for high-quality development in the future, and engage in in-depth cooperation in multiple areas such as regional industrial development, investment promotion, and capital operation.

Conference venue
Chu Jianping, Secretary of the Party Committee and Chairman of Fudan Fuhua, fully affirmed Frost & Sullivan's leading position in providing professional services to global capital markets, its global perspective, and its extensive industry influence. He said that Fudan Fuhua is at a critical transformational stage as it embarks on a new journey and sets out anew, Frost & Sullivan60Over the years, it has provided comprehensive services such as full life cycle investment and financing services, growth consulting services to a large number of enterprises at home and abroad. It deeply understands market development laws and possesses rich industrial ecosystem resources, making it an excellent partner that Fudan Fuhua urgently needs. Chu Jianping pointed out that he hopes that in the future, Fudan Fuhua, in collaboration with Frost & Sullivan and LeadLeo, can carry out cooperation in the following areas:
Firstly, at the strategic level, we focus on consulting, enhancement, and planning around the value growth of Fudan Fuhua. It is mainly considered from three dimensions. First, From an industry perspective, study the development path of a company's main business segments, such as how the pharmaceutical segment has achieved raw materials-The path to the integrated formulation goal; Second, From the perspective of the company's location, consider how to better integrate into the industrial development layout of Fengxian District. Biomedicine is one of the core research areas of Frost & Sullivan, and it should be deeply involved in Fengxian to help Fudan Fuhua better integrate into regional development and contribute to the higher-quality development of Fengxian's economy. Third, Starting from the foundation of Fudan Fuhua itself, we aim to leverage the strength of Frost & Sullivan and LeadLeo to help enterprises further optimize their business layout and accelerate development.
Secondly, in terms of industrial empowerment, we assist enterprises in identifying the right focal points for investment and capital operation. Fudan Fuhua has established a Strategic Investment Department and built a professional team and investment platform. It is very much looking forward to having excellent partners to jointly expand related fields. Intermediary institutions are the experiencers of the industry, perceivers of industrial temperature, and collectors of future information. It is hoped that Frost & Sullivan and LeadLeo can recommend outstanding project targets around the company's main business sectors such as biomedicine and digital economy, helping Fudan Fuhua fully leverage the capital operation platform of a listed company to better empower industrial development. At the same time, it is hoped that through cooperation with Fudan Fuhua, it can assist Frost & Sullivan in becoming a leader in an increasingly internationalized and diversified industry.
Thirdly, in terms of investment promotion, strengthen business collaboration to achieve win-win cooperation. Fudan Fuhua has a park area, and Fengxian also boasts attractive industrial policies and development space. Fudan Fuhua hopes to strengthen business collaboration with Frost & Sullivan and LeadLeo, attracting high-quality enterprises and talents through various forms and channels to find suitable soil for their own development. Together, they aim to promote the economic development of related industries in Fengxian District and strive for win-win outcomes for all parties.
Party Secretary and Chairman of Fudan Fuhua Chu Jianping
Dr. Wang Xin, Global Partner at Frost & Sullivan and President of the Greater China Region, stated that Fudan Fuhua is the first listed company among national universities, possessing a strong genetic background in scientific research and innovation. Relying on its university strengths, it has taken the lead and set an example in exploring and practicing the development of high-tech and industrialization, especially in the construction of technology industry systems such as biomedicine, digital economy, and high-tech parks. Frost & Sullivan'61Over the past year, we have been deeply involved in global capital markets and corporate consulting services. By providing precise market promotion services, public offering assistance, one-stop full-cycle investor relations management, and comprehensive investment and financing services, we have helped outstanding listed companies like Fudan Fuhua firmly occupy benchmark positions in growth, innovation, and leadership within their industries. This signing is conducive to further aggregating innovative resources between both parties and empowering the technology industry in all aspects; it is not only a milestone for deepening cooperation but also sets a good foundation for both parties to jointly promote technological innovation and entrepreneurship and serve economic and social development.
Dr. Wang Xin looked ahead and said that in the future, Frost & Sullivan will cooperate with Fudan Fuhua Jingcheng for mutual benefit and progress. Frost & Sullivan will continue to provide Fudan Fuhua with various professional strategic planning, management consulting, value discovery, and communication services. These services are aimed at fully supporting Fudan Fuhua in achieving high-quality and sustainable development over a longer period, and facilitating leapfrog new growth.
In addition, Dr. Wang Xin also pointed out in his speech that there is significant potential for cooperation in capital operation between the two sides. He went into detail on the 'Omni-Channel Investment Management' concept proposed by Frost & Sullivan.TIM,Total Investment Management"The new concepts and models are innovative, and Frost & Sullivan will collaborate with LeadLeo in the future to leverage its resource strengths to comprehensively empower the business development of Fudan Fuhua across the entire chain and lifecycle. This includes deep cooperation at the fund level, project target level, resource integration level, and more."

Global Partner and President, Greater China at Frost & Sullivan Dr. Wang Xin
Wang Chenhui, Managing Partner and Executive Vice President of Frost & Sullivan Greater China, introduced the services provided by Frost & Sullivan to listed companies from three aspects: the strategic significance of value communication for corporate development, key areas of investor relations work for listed companies, and how Frost & Sullivan and LeadLeo empower the investor relations work of listed companies.

Managing Partner and Executive Vice President, Greater China, Frost & Sullivan Wang Chenhui
1
The strategic significance of value communication for enterprise development
Crossing the cognitive value gap can eliminate perceptual biases and create a better external environment for corporate development to a greater extent, including the capital environment, industrial environment, and even broader social environment. In this context, whether effective dissemination of corporate values can be achieved plays a key role in the strategic development of enterprises. In short, the value of an enterprise lies not only in the amount of products and wealth created but also in the degree of its perceived bias and cognitive level in relation to the external environment.
For enterprises, in order to achieve the dissemination of listed company value, actively and continuously implanting the core values of the enterprise into investors' minds and shaping their future expectations and trust relationships are important parts of the investor relations work for every listed company. On the other hand, for investors, through the cultivation of corporate investor relations work, they can obtain the most comprehensive and fresh updates about the company, and receive timely responses to questions related to the industry and the company, thereby making judgments about corporate value based on their own research methods.
Due to the scarcity of 'capital' resources, the competition for capital determines that enterprises must attach great importance to and effectively carry out value communication. This work requires establishing a long-term, stable, and mutually trusting communication relationship between the enterprise and the capital market, rather than a short-term, utilitarian behavior. In other words, the strategic significance of value communication is not merely about enabling an enterprise to have competitive advantages in individual capital operation events, but about cultivating a sustainable competitive advantage for the enterprise.
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Key Points of Investor Relations Work for Listed Companies
· Demonstrate the corporate image
The value of a company is usually reflected in quantitative forms, such as the valuation of non-listed companies and the market capitalization of listed companies. The manifestation of quantitative value is rooted in the past and present of the company. Therefore, to reflect the company's position in the industry and its competitive advantages over competitors, that is, the competitive barriers built by the company at various levels such as team, product, service, channel, technology, and ecosystem, the company needs to show investors the efforts it has made in the past and the current achievements that have resulted from them. Summarizing these efforts, a complete and three-dimensional corporate image is formed.
· Proactively enhance influence
At the public level, corporate investor relations often involve disclosing performance reports at specified time points, public relations teams disseminating relevant content, corporate executives communicating information to analysts and media via teleconferences, as well as discussions and Q&A about company-related information on online platforms or stock forums. This enables the dissemination of financial data and business progress related to listed companies to investors and the general public. However, proactively and actively engaging in measures to convey a company's competitiveness and strengths to the capital market, as well as reaching out more precisely to potential investors who are interested in the company itself and related sectors, will help enterprises deepen their understanding of the companies among investors and gain an edge in the market.
· The capital market continues to make its voice heard
In addition to taking the initiative, persistence and prominence are equally crucial. The communication mechanism established by enterprises with the market in investor relations work is not achieved overnight; event-driven dissemination based on a single incident at a particular point in time is difficult to cultivate sustainable competitive advantages. Therefore, if an enterprise wishes to establish a benchmark position in the industry, it needs to communicate its value through a rhythmic, high-profile emphasis, from various aspects and through various channels, thereby deeply and firmly implanting the enterprise value into investors' hearts.
3
Empowering Investor Relations at Listed Companies with Frost & Sullivan and LeadLeo
In response to the core pain points and needs in uncovering the value of listed companies, Frost & Sullivan and LeadLeo provide value discovery and precise communication solutions for enterprises by coordinating with the content forms and distribution channels that institutional and individual investors pay attention to. This aims to enhance individual stock attention in the secondary market, expand corporate influence, shape investors' positive expectations for the company's future, and maximize corporate value in investors' minds.
The empowerment of Frost & Sullivan and LeadLeo for listed company investor relations will be achieved through value discovery and precise communication.
In terms of value discovery, relying on extensive and comprehensive research information, combined with Frost & Sullivan60The basic research methodology that has been continuously iterated and updated over the years, along with the LeadLeo Research Institute4The profound accumulation of a complete industrial research landscape painstakingly built over the past year, along with analysts' continuous tracking and in-depth understanding of the company's business and industry tracks, has assisted enterprises in sorting out their core values and selecting the most suitable sub-tracks for advantageous positioning.
In addition, Frost & Sullivan and LeadLeo also base themselves on the present, look towards the future, use data models and growth logic to demonstrate the space and prospects for tracks and businesses in the future, manage investors' views and expectations, and establish an objective understanding.
In terms of precise communication, Frost & Sullivan and LeadLeo combine the current development stage of enterprises, based on short-term, medium-term, and long-term business development goals, requirements, and critical time nodes. They introduce different value delivery forms, including corporate research reports, in-depth analysis articles, one infographic for understanding, online roadshows, offline surveys, industry status certifications, etc. They plan and customize value communication plans for a certain period to assist enterprises in conveying their corporate values to different audiences through various forms and carriers.
According to the tracked user profile statistics, nearly 70% of the audiences reached by Frost & Sullivan and LeadLeo are investment institutions in the primary and secondary markets, including public offerings, private placements,PE,VCAs well as various institutions and professional readers with research and analytical attributes. In addition, Frost & Sullivan and LeadLeo have also established partnerships with China's top financial terminals, research report platforms, roadshow platforms, financial and industry media, etc., which are committed to jointly empowering the dissemination of corporate value. This enables high-quality original content to reach end-users precisely.
Wang Chenhui said that Frost & Sullivan and LeadLeo will customize the solution based on the actual development of Fudan Fuhua's enterprise and future goals.PRandIRIn terms of services, both parties will take this cooperation as a starting point. Based on the same values, they will strengthen exchanges and linkages to achieve win-win cooperation.
The strong alliance between Frost & Sullivan and Fudan Fuhua will inject new momentum and vitality into the next phase of development for both parties, and it will also add a crucial element to the upgrade and improvement of the 'Full-Service Investment Management' ecosystem. In the future, Frost & Sullivan will join hands with Fudan Fuhua and more outstanding partners to endow corporate capital operations with long-term value through professional knowledge, provide innovative energy for industry transformation and upgrading, and offer high-quality services for national economic development.


