Recently, more and more tourists have flocked to winter hotspots such as Harbin, the "Ice City," in Heilongjiang Province. Data shows that the index of the ice and snow industry sector rose on the first trading day of the New Year's holiday1month2day after tomorrow1month9Daily Accumulative Increase6.4%It significantly outperformed the broader market, with many stocks showing a hot trend of consecutive daily limit-ups.
The growth in ice and snow tourism consumption during the New Year's Day holiday exceeded expectations. Does it help boost confidence in the capital market? Frost & SullivanFrost & SullivanJia Pang, Partner and Managing Director of Frost & Sullivan's Greater China Region, was interviewed by China Daily, looking ahead to the development of China's ice and snow industry.

China Daily

Q
The growth in ice and snow tourism consumption during the New Year's Day holiday exceeded expectations. Does it help boost confidence in the capital market?
The growth in ice and snow tourism consumption during the New Year's Day holiday indicates strong consumer demand for travel and leisure, significantly driving demand in related destinations such as transportation, accommodation, and catering. This consumption growth reflects, to some extent, the recovery of consumer confidence and an optimistic outlook towards the future. When consumers are willing to spend high amounts on special holidays, it shows their optimistic attitude towards the overall economic environment and personal economic prospects. Capital markets pay more attention to the overall situation and long-term development trends of industries and economies. Consumption growth and confidence recovery have a positive impact on capital markets.
Judging from the secondary market's reaction to the ice and snow industry, according to data from Tonghuashun, the index of the ice and snow industry sector rose on the first trading day of the New Year's holiday1month2day after tomorrow1month9Daily Accumulative Increase6.4%The market outperformed the broader index significantly, with many stocks showing a continuous trend of daily limit-ups. At the same time, investments related to the ice and snow industry, such as ski resorts and vacation hotels, are gradually increasing, and delayed construction projects are also gradually resuming.
* This interview was published in China Daily Reporter: Zhu Wenqian, original title: Tourism boom boosts tourism sector shares .


