Scientific innovation leads brand future —— A new era of brands is being created through the collaboration of leading brands, Frost & Sullivan and LeadLeo Research Institute

Scientific innovation leads brand future —— A new era of brands is being created through the collaboration of leading brands, Frost & Sullivan and LeadLeo Research Institute

2024/08/08

科学创新引领品牌未来——大国品牌、沙利文与头豹研究院携手共创品牌新纪元

Frost & Sullivan

 

2024year8month5On the same day, a seminar on scientific innovation driving the orderly development of brands —— 'National Brands (Beijing) Culture Media Co., Ltd.' (hereinafter referred to as 'National Brands') and Frost & Sullivan (hereinafter referred to as 'Frost & Sullivan') announced a strategic cooperation with LeadLeo Research Institute. At the same time, they launched the work on the 'National Brands Brand Competitiveness Development Report and List'. The strategic cooperation press conference was held in Beijing.


Wu Gang, the chief producer of 'Great Brands', attended and delivered a speech. Dr. Wang Xin, a global partner at Frost & Sullivan and chairman of Greater China, as well as Mr. Wang Chenhui, co-founder and president of LeadLeo, also delivered speeches and attended the press conference.

Dr. Wang Xin, on behalf of Frost & Sullivan, presented the 'Social Responsibility Contribution Award' to Mr. Wu Gang

On behalf of LeadLeo Research Institute, Mr. Wang Chenhui presented the 'Social Responsibility Contribution Award' to Mr. Wu Gang



At the event site, Frost & Sullivan, as a globally leading consulting firm, and LeadLeo Research Institute, an original research report think tank focusing on industry research and market analysis, jointly awarded the title of  "Social Responsibility Contribution Award"  He is hailed as an outstanding producer of 'Great Power Brands'. He not only innovates and leads the development of Chinese brands, driving industry progress, but also actively fulfills social responsibilities.  Promote the positive sorting out and enhancement of China's brand national image,  It has successfully shaped a positive image of the major brand in domestic and international society, demonstrating the company's sense of responsibility and brand value.

Chief Producer of "Great Power Brands" Wu Gang



Wu Gang said, 'In the past two years, “Chinese brands The concept of 'World Sharing' has taken root in people's hearts, and 'judging by social recognition and choosing good companies with excellent products' has become a new standard for consumers. This has been the case for seven consecutive years without interruption.CCTV-1"Big Country Brands" every day4Every time3Minutes-long 'Big Country Brand Moments' have also become a barometer and indicator for the brand industry in our country.2017year7month1On the same day, China Brand Connect released China CRRC-Great Power Envoy', Anta Group-Never Stop Moving Forward》 andTCLA large number of blockbuster films such as "Crossing the Horizon" have been released, many of which have received positive reviews.IAIThe brand has won multiple landmark awards such as the 'International Advertising Gold Award', 'Golden Pupil Award', and 'China Advertising Festival Marketing Golden Case Award'. Behind the success of these brand films is also reflected the value of 'Great Power Brands'.


 
Wu Gang stated that the launch of the 'Brand Competitiveness Development Report and List of Major Brands' with Frost & Sullivan and LeadLeo Research Institute this time will revolve around the theme of 'brand competitiveness', introducing three aspects of social awareness reports and lists: 'Brand Competitiveness Value Report and List', 'Original Competitiveness Report and List for E-commerce Enterprises', and 'Social Responsibility and Charismatic Competitiveness Report and List'. These are highly anticipated and offer a wonderful array of content.  Under the strong leadership of the Party Central Committee, the core task of China's economy is to achieve scientific and innovative growth. Supported by technological innovation, business model innovation, and communication innovation, it has become an important driving force for Chinese enterprises' transformation and upgrading and the development of new productive forces. 'Great Power Brands' joins forces with analysts from Frost & Sullivan and LeadLeo Research Institute to sound the clarion call for progress in the new era with brands, and to demonstrate the majestic power of Chinese enterprises through 'Charming Brands Paint the National Image'.

Global Partner and Chairman of Frost & Sullivan Greater China Region Dr. Wang Xin



 Dr. Wang Xin, Global Partner at Frost & Sullivan and Chairman of the Greater China Region, emphasized:  "Scientific innovation is key to driving brand continuous growth. Frost & Sullivan, with its global presence,60With over a decade of rich consulting experience, we will work alongside 'Great Brands' and LeadLeo Research Institute to provide in-depth research and data analysis for brands. We aim to explore how the latest scientific and technological achievements can be transformed into new opportunities for brand development, helping brands stand out in fierce market competition, achieve sustainable development, and fully support Chinese brands in their journey towards globalization, writing a glorious chapter in the high-quality development of Chinese brands. We firmly believe that our deep cooperation with 'Great Brands' will open up a new realm of brand management, injecting more vibrant vitality and international competitiveness into Chinese brands.!"

Co-founder and President of LeadLeo Wang Chenhui



 Wang Chenhui, co-founder and president of LeadLeo, pointed out:  "Today's collaboration marks an important step towards deeper industry research and brand building. LeadLeo Research Institute will leverage its profound industry knowledge, technical capabilities, and innovative solutions to provide multi-dimensional research and analysis support for brands together with our partners."


Director of the China Enterprise Management Research Center, School of Economics and Management, University of Chinese Academy of Sciences Zhao Hong



 Zhao Hong, Director of the China Enterprise Management Research Center at the School of Economics and Management, University of Chinese Academy of Sciences, delivered a speech. :  "I believe that the key to a brand's core competitiveness lies in its unique value proposition, continuous innovation capability, efficient operational system, and profound brand cultural heritage. These form a systematic social influence that is irreplicable to other enterprises and a distinctive brand charm. All these require the integration of advanced concepts with both localization and globalization perspectives, such as those of 'Great Brands in China', Frost & Sullivan, and LeadLeo Research Institutes. This helps enterprises establish a navigation system for scientific development prospects, enhance brand awareness dissemination, and enable consumers to identify high-quality products through influential social lists such as the 'Great Brands Competitiveness Development Report and Ranking'."



The "Seminar on Scientific Innovation Promoting the Orderly Development of Brands" was held at the site, where representatives from the Party and Labor Department of CCCC Group, China Electronics Sanya Information Port, Anta Group, Sany Group, Huida Sanitary Ware, Honglu Food, Tuson Co., Ltd., Shenzhou Everbright, and others participated. Congratulatory messages from the leaders and representatives of enterprises such as Xi · Oriental Art Jewelry, as well as guests including Professor Ding Junjie from Communication University of China, were received. It was agreed that through the key work of 'Brand Competitiveness of Major National Brands', continuous efforts will be made to achieve national platform leadership, strong cooperation, and mutual benefit and win-win results. With greater leadership, influence, and cohesion, we will actively spread business civilization, inherit outstanding traditional Chinese culture, and continuously meet the people's growing material and cultural needs.



About Great Power Brands (Beijing) Culture & Media Co., Ltd.

 

Dazhongguo Brand (Beijing) Culture Media Co., Ltd., as a service provider for 'Global Sharing of Chinese Brands',CCTV-1The 'Great Brand Cultivation' (abbreviated as 'Great Brand') project operation platform defines the era of brand credibility and influence. It interprets enterprises from a brand perspective and consumer perspective, inherits successful brand experiences, and helps grow and develop brands. It has now become the preferred platform for high-end brand communication in China.



About Frost & Sullivan

 

Global growth consulting firm, Frost & SullivanFrost & SullivanFrost & Sullivan, commonly referred to as 'Frost & Sullivan&rdquo), integrates the global63years of consulting experience,26Over the past year, we have dedicated ourselves to serving the booming Chinese market. With a global perspective, we have helped10,000Our clients accelerate the growth pace of enterprises, helping them achieve growth, innovation, and leading benchmarks in the industry, as well as capital operation goals such as financing and listing.



Frost & Sullivan specializes in global capital markets and corporate consulting services. Through its innovative 'All-in-One Investment Management'(Total Investment Management, TIMProvide comprehensive investment and financing services, as well as various other professional consulting services for enterprises, including investment and financing.CDDValuation services, technical advisors, financial advisorsESGFundraising and investment research, bond issuance industry advisory, industry consulting, valuation services, award services, industry white papers, strategic and management consulting, planning consulting, technical insights, etc.



The investment and financing business of Frost & Sullivan Greater China has achieved full industry coverage of China's national economy, including a high level of attention to all economic hotspots such as new economies and new infrastructure. It covers digital infrastructure, consumer electronics, dual-carbon new energy, healthcare and life sciences, catering and new retail, semiconductors and integrated circuits, smart homes, automotive and mobility, health services, food and beverages, information and communication technology, fintech, real estate and property management, mining and smelting, beauty and fashion, big data and artificial intelligence, logistics and supply chain, construction technology and decoration, special new materials, culture and entertainment, enterprise-level services, cross-border e-commerce trade, infrastructure construction, environmental protection and energy-saving technology, education and training, etc.



Since the Frost & Sullivan team began providing investment and financing advisory services to corporate leaders and their management teams, it has helped nearly a thousand companies successfully list on the Hong Kong and overseas stock exchanges. It is a leading enterprise in the field of investment and financing strategy consulting in China. Recently10Over the years, Frost & Sullivan has consistently ranked at the forefront of the market share for professional industry advisory services for Chinese companies listing in Hong Kong and overseas; moreover, in recent years, Frost & Sullivan reports have been widely cited by industry leaders.AProspectuses of listed companies such as stocks and science and technology innovation boards, research reports on primary and secondary markets, and other capital market disclosure documents.



63Since its inception in , Frost & Sullivan has grown from a regional firm to a global leader in the industry, with nearly offices around the world.50An office that leverages a powerful database and expert database, as well as rich professional knowledge and consulting tools, to help a large number of clients (including globally1000Strong companies, top domestic and international financial institutions, and other leading enterprises have completed tasks including but not limited to due diligence, valuation analysis, third-party evaluation, etc., achieving strategic goals; established a market position confirmation system, pioneering “FSBVThe 'Frost & Sullivan' brand value model&rdr; has been adopted by over500The enterprise provides market position confirmation and brand valuation services, continuously helping a large number of Chinese brands towards a growth-oriented future.



About LeadLeo

 

LeadLeo Information Technology Nanjing Co., Ltd. (Chinese abbreviation “LeadLeo”, English abbreviation “LeadLeo"") was officially established2018In [year], it is a leading domestic original content platform for industry-research and an innovative provider of digital research services.



Currently, LeadLeo has made arrangements in China.3The Greater Research Institute, with nearly a hundred senior analysts and LeadLeo Sci-Tech Innovation Network(www.leadleo.com)own20ten thousand+Registered user,6,000+Industry track coverage and related research report outputs100ten thousand+Original data element,2,500+Live streaming and video content, with users exceeding70%Investment and financing institutions, financial institutions, and capital market service providers.



LeadLeo dives deep into enterprise research6In [year], leveraging its rich experience in content production, platform operation, and knowledge management, based on advanced digital technologies such as big data, artificial intelligence, blockchain, and cloud computing, LeadLeo, a database with industry-leading full-industry coverage and millions of original research contents, was built. It also pioneered an open-source, multi-party collaborative, and scalable intelligent research platform ——“BrainPowerStackKnowlengine™”Knowledge Management and Research AssistanceKaaSsystem.



LeadLeo takes it as its core mission to help enterprises accelerate the exploration, dissemination, and enhancement of capital value, and has formed the concept of 'empowering original content with technology, and attracting users with content'.BThe unique business model of the "End Traffic, Traffic Derivative Services" module has led to the creation of a series of products and solutions, including database services, corporate research report services, microvaluation and micro-adjustment automation products, financial advisory services,PRandIRServices, research courses, and analyst training, etc.




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